Competitive Market Analysis

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Setting the right price before you list is critical to getting the most for your home and selling it quickly. Having a professional with experience in your neighborhood prepare a Competitive Market Analysis (CMA) gives you the facts and insights to set the right price.

Determining the Value of Your Home

Location and characteristics are the key elements of determining value. The CMA provides a comparison that identifies the similar properties in your area and what they were listed and sold for. The Competitive Market Analysis will help you and your real estate professional determine the price that will attract a willing and qualified buyer.

The following are important to remember when pricing your property:

  • Market determines price.
  • Realistic pricing can decrease time on the market.
  • The costs of improvements usually are more than the added value.
  • Houses on the market, for an extended period due to unrealistic pricing are not shown by other Associates.
  • Pricing Your Home At A Fair Market Value Brings The Highest Proceeds.